Markus Strazds

 Chief Technology Officer

Laava, Markus Strazds, Lead Engineer
Laava Smart Fingerprints®, product authentication technology

Why I love being in the Laava team

I very am fortunate to work with the most talented, dedicated and forward-thinking people I have ever worked with. This is when magic happens.

What are the most interesting benefits you see Smart Fingerprints having on the global community?

The problem of proving “That thing is the thing” has an immense amount of value throughout the world, from verifying food is what it claims to be, to medicines and vaccines being verified and validated for authenticity. Used properly with accompanying technologies, Smart Fingerprints could be used to save lives and further transparency about products/food and goods that we consume everyday.

What do you want to see Smart Fingerprints appear on?

We’ve already started! Digital documents: PDFs, websites, news articles and videos. I would love to see Fingerprints used to prevent fake news!