Gavin Ger

Commercial Director and Joint-CEO

Laava, Gavin Ger, Joint CEO and Commercial Director
Laava Smart Fingerprints®, product authentication technology

Why I love being in the Laava team

It provides me with the opportunity to meet with people that inspire me every day – from my committed and ingenious Laava colleagues, to the amazing partners and customers I get to collaborate with to solve incredible challenges.

What are the most interesting benefits you see Smart Fingerprints having on the global community?

I love the fact that Laava brings products to life – and helping people learn the amazing stories behind the products and brands they love – and to do so in a way which builds trust.

What do you want to see Smart Fingerprints appear on?

I am a big fan of wines – especially Pinot Noir from Tasmania and Australia, and Bordeaux and Cognac from France.